Senior Marketing Manager, MENA (R27108)

Develop MENA regional marketing strategy and go-to-market plans that localize global priorities into market-specific, culturally sharp activations.,Own MENA campaign planning and execution, shaping creative, messaging, and go-to-market approach to drive awareness, engagement, and player growth.,Manage budgets, agencies, and partnerships to ensure efficient resource allocation, accountability, and measurable ROI across all channels.,Serve as the regional connector across Communications, Creator Partnerships, Legal/Privacy, and Platform teams to ensure campaign alignment, compliance, and seamless execution.,Act as the regional marketing lead, representing the voice of local players, aligning global and regional teams, and translating market insights into future campaign planning.

5-8+ years of experience in marketing, brand, or publishing roles, ideally within gaming, entertainment, or digital consumer brands.,Proven ability to develop and execute go-to-market strategies tailored to the MENA region.,Experience managing agencies, budgets, and marketing programs, with an ability to maintain accountability and manage performance.,Exceptional communication, organization, and stakeholder management skills, with the ability to influence across teams and regions.,Deep understanding of digital marketing channels, social platforms, and creator ecosystems relevant to MENA audiences.,Passion for gaming and digital culture, with sensitivity to cultural nuances and player behaviors across regions.,Multi-market experience or language fluency strongly preferred.