Lightspeed is seeking an Outbound Growth Manager to join their Growth team. This role is a strategic link between Marketing and Sales, focusing on designing, building, and optimizing new business strategies with an emphasis on outbound sales. The manager will drive the Go-To-Market strategy in key regions.
Lead the Outbound Sales Strategy in a given region.
Understand the Total Addressable Market (TAM) and partner with Product Marketing to define high-value Ideal Customer Profile (ICP) segments.
Refine and optimize the entire outbound sales process, from initial contact to opportunity creation.
Design and implement a data-driven lead scoring system to ensure sales reps prioritize effectively.
Drive Go-To-Market (GTM) strategy by leveraging AI tools and automation platforms for lead generation and enablement.
Establish formal closed-loop feedback with Sales to understand closed won/lost reasons for continuous refinement.
Strategically own operational decisions around lead assignment, territory design, and book reshuffles within the CRM.
Proactively move BDR/AE resources for optimal market coverage and focus on high-priority accounts.
Create strong, collaborative internal relationships across Marketing, Sales, and RevOps to drive consensus and adoption of new GTM processes and rules of engagement.
5+ years of experience in a high-impact, strategic role such as Outbound Sales Manager, Sales Strategy, or Revenue Operations with a lead generation or prospecting focus, preferably in a B2B SaaS setting.
Proven ability to define strategy and translate complex GTM plans into scalable sales processes, with specific experience in territory management and sales organization design.
Deep expertise in the architecture and use of CRM, Sales Engagement Platforms, and list building software.
Experience using AI in current or previous roles and/or a keen interest and passion for exploring the power of AI in Sales automation, prospecting, and data enrichment.
Exceptional analytical skills with a proven ability to monitor performance metrics (e.g., pipeline velocity, conversion rates) and implement data-driven process improvements.
Lightspeed is a leading provider of cloud-based commerce platforms that unify online and physical operations for retail, hospitality, and golf businesses. Founded in 2005, the company helps independent merchants in over 100 countries simplify their operations, accept payments, and scale their growth through a single, powerful platform.
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