Catsports - Marketing Coordinator
Description
Catsports, a Canadian company specializing in sports and recreational equipment, is seeking a Marketing Coordinator. This role involves implementing and analyzing marketing strategies, optimizing digital platforms, automating communications, integrating AI for content, creating bilingual marketing materials, supporting sales teams, and managing external brand projects and trade show participation.
What We're Looking For
Implement and analyze marketing strategies (Google Analytics, digital performance).,Optimize websites, databases, and CRM.,Automate and enhance newsletters, social media, and digital tools.,Integrate AI solutions for content creation and operational efficiency.,Write and distribute marketing content in French and English.,Collaborate with external representatives and internal sales staff.,Coordinate brand image revision mandates with external firms.,Plan, organize, and participate in trade shows and conferences.,Ensure the quality, consistency, and positioning of promotional tools.
Ideal Candidate
Training in marketing, communication, or a related field.,Relevant experience in marketing (B2B or distribution is an asset).,Experience in social media management and digital campaigns.,Proficiency in Google Analytics and digital advertising tools.,Experience with CRM and customer databases.,Excellent writing skills in French and English.,Ability in storytelling marketing and crafting clear value propositions.,Comfort with Microsoft 365 and technological tools (including AI).
Minimum Education
Training in marketing, communication, or related field
Hard Skills
Soft Skills
Work Hours
37.5 hours/week, 5 days/week; summer schedule includes finishing at 1 PM on Fridays in July and August
Benefits
Special Commitments
Must be willing to travel for congresses throughout the country (approx. 10 times per year)
About the Company
Employeur Élite
We are Employeur Élite, a leading HR recognition certification dedicated to publicly acknowledging exceptional human resources practices. Our certification is more than a seal of excellence; it's a lifestyle. By proudly displaying this certification, we empower companies to attract top talent, strengthen employee loyalty, and enhance their reputation as employers of choice. We are recognized across the HR industry as a symbol of excellence in human resource management and employee well-being.
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