Content Specialist, Growth

Plan, write, and iterate on content across multiple channels.

Maintain high content quality and consistency.

Develop content for CRO experiments: headlines, value propositions, messaging frameworks, CTAs, page structure.

Proactively use data, research, and insights to continuously analyze and improve content effectiveness.

Contribute creative ideas and informed recommendations to CRO ideation, prioritization, and iteration cycles.

Partner with UX Designers to explore alternative user journeys, providing content inputs and insights.

Present creative work to internal stakeholders and communicate the value of content optimization.

Excellent writing and editing skills (English C2 level).

Strong content management skills with close attention to detail.

Ability to manage multiple content initiatives across different formats and stages of the funnel.

Data-driven mindset: comfort working with performance metrics and dashboards, ability to back up content decisions with data and user insights, interest in learning from experiments and applying those learnings to future iterations, desire to understand the full-funnel picture.

End-to-end ownership mentality and proactive collaboration with Product Managers, UX Designers, Web Developers, and Data partners.

Creativity, passion for content marketing, and bringing the latest content trends and technologies into CRO projects.