Saputo Dairy UK is seeking a passionate and driven Assistant Brand Manager to join their Butter and Spreads Marketing team. This full-mix role involves leading and supporting initiatives to drive brand growth for products like Clover, Country Life, Utterly Butterly, and Vitalite. Key responsibilities include NPD, packaging development, PR, digital campaigns, and performance analysis, with opportunities to influence cross-functional teams and make a significant impact on well-known household brands.
Lead and support brand initiatives across the portfolio (Clover, Country Life, Utterly Butterly, Vitalite, Willow, private label).,Develop and deliver fully integrated marketing plans (NPD, packaging, PR, experiential, in-store).,Manage A&P budgets responsibly and process POs accurately.,Contribute to the long-term (3-5 year) portfolio growth strategy.,Activate annual brand plans internally and externally.,Co-create and execute digital marketing strategies to meet KPIs.,Collaborate with cross-functional teams (Shopper Marketing, Category & Insights, Commercial, Finance, R&D).,Monitor brand performance, report regularly, and translate insights into actionable plans.
Experienced in a similar brand-management role within a relevant FMCG or food/beverage manufacturing environment.,Commercially competent in interpreting P&Ls, sales data, performance tracking, and budget management.,Curious about food trends and innovation, with a passion for understanding consumer engagement.,Up-to-date with social media trends.
Saputo Inc. is a leading global dairy processor based in Montreal, Canada, known for producing and distributing a wide array of high-quality products including cheese, fluid milk, and dairy ingredients. Founded in 1954, it has grown into one of the top ten dairy processors in the world, with significant operations across Canada, the United States, Argentina, Australia, and the United Kingdom.
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